A free, confidential valuation and expert selling guidance built for saas businesses. Learn the value drivers and buyer concerns specific to your industry before you go to market.
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What Drives Value in a SaaS Business
Buyers of saas businesses price the factors that make future cash flow reliable and transferable. The biggest levers:
- MRR/ARR and growth rate
- Churn and net revenue retention
- CAC, LTV and gross margin
- Customer concentration
- Code quality and technical debt
What Buyers Look For
Expect questions like these during due diligence:
- What are the churn and net-retention numbers?
- How concentrated is revenue among top accounts?
- How healthy is the codebase and roadmap?
Thinking About Selling Your SaaS Business?
Start with a confidential valuation tailored to saas businesses before you approach buyers or set a price.
How Selling a Business Works
Prepare
Clean up accounts, organise documents and reduce obvious buyer concerns.
Value
Understand realistic value using profit, assets, risk and buyer demand.
Market
Approach suitable buyers while protecting confidentiality.
Negotiate
Compare offers, deal structures, payment terms and buyer credibility.
Due Diligence
Support the buyer investigation with accurate records and clear answers.
Complete
Finalise terms, transition ownership and protect the value you have built.
Frequently Asked Questions
How much is my saas business worth?
Value is driven by earnings, growth and the sector factors above. A free, confidential valuation gives you a realistic range for a SaaS business.
How do I sell my saas business?
Prepare your records, get a valuation, market confidentially to buyers who understand the sector, then negotiate and close.